More than 30 years in the service of professional football

Leaving a mark in everything we do is a reflection of our work. The knowledge of the game and the proximity to our players are part of the key to our success, as well as our experience in high performance football to focus on what really matters: the player.

Our origins

They arise from his own experience and from having lived it in first person, since thanks to the individual work that Joan Vilà did when he was a player, he achieved his dream of playing in the 1st team of FC Barcelona.
Based on this idea, GO UP was born, with the aim of helping other footballers to transform their sporting career and achieve their dreams.


Joan Vilà arrives at F.C Barcelona


FC Barcelona 1st team


Copa del Rey and European Cup Winners' Cup winner.

FC Barcelona coaching career


First tactical advice given to a professional player from outside the club (Carles Puyol).  

 Go Up Players consolidates its position worldwide 

Football is a game: you have to enjoy it and be happy playing it.

It is impossible to fully perform if you are not enjoying the game. In order to enjoy playing, the player needs to feel confident about himself and his decision making.

This is our starting point and what drives us to be closer to the player. We seek a better understanding of himself and his surroundings to know what to demand from him, to accompany him and even to enjoy playing football with him.

Our values


Commitment is essential to achieve any goal. The shared commitment between us and the player enables each part to bring value and boost the process.


We have been training and accompanying players in their professional development for more than 30 years. Some of the best players in the world have worked together with us.  


We seek perfection because accompanying an elite player requires impeccable work. "Greatness is only achieved by doing the small details with excellence".    


We consider ourselves to be part of the same team together with the player. We grow and learn together. This philosophy is what has made us evolve into what we are today.  


There is a person behind every player, therefore, we are committed to individualised attention in which each player feels accompanied during his growth process.  


We are fully involved in our work because we combine our two passions: football and the aim of helping the player’s development and growth.  

An expert team,
passionate and dedicated.

Ferran Vilà
Founder of Go Up Players and the Go Up ® method.
  • Player of the lower categories of F.C. Barcelona 
  • Professional football coach UEFA PRO 
  • Graduate in Physical Activity and Sport Science 
  • Master's Degree in Marketing and Communication Management 
  • Founder and Head of Performance Optimisation Department at FC Imabari (Japan) 
  • Lecturer, coordinator and trainer of trainers at national and international level.
Joan Vilà
Founder of Go Up Players and the Go Up ® method.
  • Professional player for FC Barcelona and winner of the Copa del Rey (1978) and the European Cup Winners' Cup (1979).
  • Professional player for 10 years 
  • Director of the FC Barcelona Methodology Area 
  • Coach of F.C. Barcelona's youth teams for 20 years.
  • Professional football coach UEFA PRO 
  • Sporting Director of the FCF (Catalan Football Federation) 
  • Lecturer and trainer of trainers in more than 200 courses and congresses at national and international level.
Narcís Sirvent
Analyst and Advisor
  • Degree in Business Administration and Management 
  • Diploma in Business Studies 
  • Master in Sports Law 
  • Professional football coach UEFA PRO 
  • Analyst and individual advisor to professional players
Lluc Sau
Analyst and Advisor
  • Player of F.C. Barcelona and Girona F.C. youth categories.
  • Professional football coach UEFA PRO
  • Degree in Psychology
  • Master's Degree in Psychology and Coaching in Sport and Physical Activity
  • Postgraduate degree in sports, cultural and corporate event management.
  • Sports psychologist and 2nd coach of the Spanish National Amputee Soccer Team.